3 flavors of BaaS, growth marketing fixes, NerdWallet IPO – TechCrunch


Most of the individuals who poured into California through the Gold Rush have been lengthy forgotten.

We bear in mind Levi Strauss, nevertheless: Before he and Jacob Davis patented these denim denims, he bought shovels and different provides to fortune-seekers.

Today’s banking-as-a-service startups are equally positioned — as an alternative of digging for treasure within the crowded client monetary companies market, BaaS corporations provide fintech corporations entry to APIs, compliance instruments and different software program wanted to maneuver cash round.

In latest weeks, Ryan Lawler has been mapping the panorama of BaaS corporations. For his newest report, he studied three different strategies:

  • Turnkey banking as a service
  • Playing matchmaker between banks and fintechs
  • Buying a financial institution to get into BaaS

“If you’re looking to spin up a new fintech app or want to add banking, debit cards or other financial services to your existing business, knowing how each of these competitors is positioned to work with customers and bank partners is key,” he writes.

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How I went from a school dorm brainstorm to main edtech

student dormitory room with bed, desk & chair

Image Credits: Catherine McQueen (opens in a new window) / Getty Images

Earlier this yr, note-sharing community StuDocu raised a $50 million Series B, however Marnix Broer, the corporate’s CEO, says he didn’t initially intend to co-found an edtech startup.

“It was more of a project to create a tool that we could use while studying in school,” he writes in a W3Techy+ visitor publish that explains how the corporate scaled up from storing notes on a USB thumb drive to serving greater than 15 million customers.

Selling into the enterprise: How Slack and different startups get it improper

Going up towards giant enterprise corporations could also be daunting for a startup, however Scribe CEO and co-founder Jennifer Smith says you’re by no means too small to start out.

Much to their detriment, many early-stage corporations wait too lengthy to spin up methods for competing with trade leaders, she writes. One instance: 12 years after its founding, Slack exited to Salesforce for $27.2 billion.

“The question is, if Slack had considered selling into the enterprise sooner, could it have survived as an independent public company?”

NerdWallet’s IPO submitting reveals high-margin content material enterprise, accelerating marketing spend

An off-the-cuff observer would possibly assume that NerdWallet was a fintech firm with a powerful marketing sport, however after perusing the corporate’s S-1, Alex Wilhelm concluded that it’s “essentially a weaponized content play.”

In his evaluation for The Exchange, he checked out how properly NerdWallet has fared through the pandemic, its profitability, rising income, “and how the company manages to stay trustworthy, a question that we’ll address through the lens of editorial independence.”

Fintech founders can study a lesson about frugality from these trade leaders

US Paper Money Flying out of Man's Hand

Image Credits: Jeffrey Coolidge (opens in a new window) / Getty Images

Dave Mullen, a fintech-focused investor with SVB Capital, takes a take a look at how properly main fintech companies are allocating their mountains of money.

“There are now a slew of fintech startups approaching or far surpassing $10 billion in value … so we can glean some insight into their capital allocation strategies by considering how they have spent to achieve their position in the ecosystem,” he writes.

In a visitor column, he unpacks knowledge from Coinbase, Robinhood, Affirm, Chime, Marqeta and others, providing solutions to founders within the fintech house.

“Dollars may buy growth, but they can’t guarantee a good business.”

Private fairness is able to take MSP consolidation to the subsequent degree

A combination of drinking straws in two cups

Image Credits: Richard Drury (opens in a new window) / Getty Images

Good information: Businesses of all stripes are digitizing their operations quicker than ever earlier than, creating enormous benefits for corporations that begin the work now.

Bad information: Many technical employees are already in search of new jobs, and corporations should compete to search out the appropriate individuals who can construct strong, safe IT environments.

Managed companies suppliers (MSPs) are filling the hole, and personal fairness companies are paying consideration.

“MSPs have all the ingredients that private equity loves,” write Mike McGill and Kevin Jolley of Cowen and Company, LLC.

“A strong demand trend, low risk of obsolescence, a ‘sticky’ service that attracts long-term customers and high recurring revenues, strong cash flow margins and a relatively ‘asset-light’ business.”

5 widespread growth marketing errors startups make

Red and blue darts in wall around red, white and blue dart board

Image Credits: Jeffrey Coolidge (opens in a new window) / Getty Images

We don’t run many articles that decision out errors or describe dysfunctional processes; most of us have a reasonably good deal with on what’s going improper at any given second, so we deal with options.

With that in thoughts, growth marketer Jonathan Martinez shared a visitor publish with methods for tackling these endemic points:

  • Low testing velocity
  • Reliance on incorrect measurements
  • Focusing solely on top-of-funnel visitors
  • Lack of incrementality
  • Insufficient product-growth integration

Venture capital goes to wish a record-breaking run of IPOs to clear its personal decks

Global enterprise capital is flowing so freely, there are unicorn herds in additional areas than ever earlier than.

“Which, in turn, boosts the scale of unexited private-market value that will eventually need to exit,” writes Alex Wilhelm on this morning’s The Exchange.

“And with some U.S. tech giants limiting acquisitions as a way of playing defense against antitrust concerns, there is an implicit expectation that the IPO market will eventually have to make room for a stampede of unicorn debuts.”


Source: techcrunch.com